Increase in-store customer visits to your locations with optimized campaigns and…
FAQs
What is Foot Traffic Attribution?
Foot Traffic Attribution measures how customers react to digital campaigns in the physical world by
looking at how ad exposure impacts in-store visits.
How is Foot Traffic Measured?
We utilize real-time location services, geofencing and mobile listening to capture all of the mobile
devices that enter your retail location during the lifetime of your campaign.
We deliver media to a hyper-local target audience and then follow the customer journey from first click,
all the way to conversion. By linking mobile device IDs to real individuals, we know who from your target
audience received an offer from your campaign and then visited your retail location.
How does Foot Traffic Attribution optimize campaigns?
We help you understand what type of media successfully drove customers to your retail location and
what was most successful in driving ROI. Gain real-time insights about real consumer behaviors to improve
your marketing strategy and fuel your next campaign.
What are the benefits of utilizing the Foot Traffic Attribution Tool?
We are committed to providing transparency for our clients so they can target consumers with
more precision and accuracy, ultimately lowering customer acquisition costs and maximizing their
marketing spend by reaching the right people in the right place.
